Radio
Reach listeners instantly, with information they want, wherever they
are located. Drive listeners and revenue to your radio station. A link
on your website lets listeners opt-in for a range of categories your
station creates. Then, use TextCaster to quickly distribute a text
message to a specific audience, driving them to the radio or your
website for more information. This is what we call Narrowcasting.
Message categories with high subscriber opt-in:
(click on category below to see message in phone)
John Long
Director of Sales, Greater Media Detroit
"Our local stations are able to easily implement TextCaster and custom
configure it for each of our formats. It is truly an affordable,
effective and easy-to-use solution for instantly delivering information
to our listeners. Each station uses it to complement their programming;
driving listeners back to the radio and website when information is
sent as text messages to their cell phones"
AMBER Alert issued for KC.
Suspect in Brown Dodge Intrepid, MO Lic ABC123. Tune to 980 KMBZ.
(FCC Can-Spam Compliant)
U.S. Wireless Growth:
200 million Americans, over 65% of population, own a cell phone
80% of people ages 18-34 own a cell phone
85% of people 18-34 actively use text messaging
25 billion text messages sent in 2005 - up from 5 billion in '04
Wireless advertising grew from $1 to $5 billion industry in 2005
Significant growth in above categories expected thru 2015
SOURCES: CTIA, WSJ, USA TODAY, JACOBS MEDIA